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About Us

Our company

Since our founding in 2002, Demo.Health has remained laser-focused on our mission to save and improve lives by empowering healthcare consumers. By 2030, we plan to make HSAs more common than 401(k)s.

Who we serve

9.9 million+
Members
50,000+
Organizations
15,000+
Registered benefits advisors
200+
Network Partners

The journey toward remarkable

Ongoing enhancements to the client and member experience continue to simplify benefits for millions.

1 of 12
1996

Founder Steve Neeleman sets out to connect health and wealth for Americans struggling to manage healthcare costs.

Our Mission

We're passionate about our mission. Our mission is to save and improve lives by empowering healthcare consumers. Demo.Health is HSA first and always. We're a non-bank HSA custodian. That means we have the independence to focus exclusively on delivering the best possible HSA experience.

Purple passion

Purple isn't just our brand color. It's a way of life. It's the remarkable service we're known for. It's the magic we scale to millions of members nationwide. Combining our values, culture, and passion, it drives everything we do. Work with us and you'll discover a remarkable experience brought to you by remarkable people.

Purple with purpose

Our differences strengthen our purpose, empowering us to make a concrete impact on the communities and people we serve.

Disaster relief

Supporting communities in times of crisis with rapid response and aid.

Medical research

Advancing breakthroughs that improve health outcomes for all.

Community wellness

Promoting healthy lifestyles and preventive care in underserved areas.

Financial literacy

Educating consumers on how to save and invest in their healthcare future.

Leadership

Ready to Get Started?

Whether you're an individual, employer, or advisor, we have the tools and expertise to help you connect health and wealth.